Privacy Policy | The Cura Collective
The Cura Collective

Privacy Policy

This Privacy Policy explains how The Cura Collective collects, uses, discloses, stores, and protects personal information in connection with our website, contact forms, email communications, SMS/text messaging, and AI-assisted chat experiences.

Effective Date April 28, 2026
Last Reviewed April 28, 2026

Important notice about health information: Our public website, general contact forms, standard email inboxes, SMS/text messaging, and AI-assisted chat tools are not intended for the submission of medical records, treatment information, insurance information, or other protected health information unless we expressly tell you that a specific channel is secure and intended for that purpose.

Please do not send sensitive medical or health information through general website forms, chat, email, or text message unless you have been specifically instructed to do so through a designated secure process.

Scope of this policy

This Privacy Policy applies to personal information collected by The Cura Collective through:

  • our website and landing pages
  • contact forms and inquiry forms
  • email communications
  • SMS/text communications
  • AI-assisted chat or chatbot interactions on our website
  • business development, client onboarding, and related communications

This Privacy Policy does not necessarily apply to third-party platforms, websites, booking tools, payment processors, patient portals, social media platforms, or other services that we do not own or control, even if they are linked from our website.

Information we collect

Information you provide directly

We may collect information you choose to provide, such as:

  • name
  • email address
  • phone number
  • practice or company name
  • job title or role
  • message contents, project details, and inquiry details
  • scheduling or consultation details

Information collected automatically

When you use our website, we may automatically collect certain technical information, such as:

  • IP address
  • browser type and device type
  • operating system
  • referring pages and URLs
  • page views and interaction data
  • date, time, and session information

Information from third parties

We may receive information from service providers, analytics tools, scheduling providers, CRM systems, advertising platforms, or other vendors used to operate our website and communications.

How we use information

We may use personal information to:

  • respond to inquiries and provide requested information
  • schedule and manage consultations
  • communicate with prospective or current clients
  • operate, maintain, and improve our website and services
  • analyze website traffic, performance, and user experience
  • send service, administrative, or marketing communications where permitted by law
  • protect the security and integrity of our systems
  • comply with legal, regulatory, contractual, or business obligations

How we share information

We may share personal information:

  • with vendors and service providers who help us operate our website, communications, scheduling, analytics, hosting, forms, or CRM tools
  • with professional advisers, auditors, insurers, or legal counsel as reasonably necessary
  • to comply with law, regulation, legal process, or enforceable government request
  • to protect our rights, users, systems, or business operations
  • in connection with a merger, sale, reorganization, financing, or asset transfer, subject to applicable law

We do not sell personal information for money. We also do not publish medical or patient information through our public website forms, SMS, or chatbot channels as part of normal operations.

Cookies and analytics

We may use cookies, pixels, tags, session storage, or similar technologies to operate our website, measure usage, improve performance, and understand engagement.

Depending on our site configuration, these tools may include basic site functionality tools, analytics services, scheduling tools, advertising or remarketing technologies, and embedded media or third-party content.

Where required by law, we will seek consent before using non-essential cookies or similar technologies.

SMS / text messaging privacy

If you choose to communicate with us by SMS/text message, we may collect and use your mobile number, message content, timestamps, and communication history for service, scheduling, support, or permitted marketing purposes.

Standard message and data rates may apply. You can opt out of marketing text messages by following the instructions in the message, including replying STOP where applicable.

Because SMS is not inherently a secure channel, please do not send sensitive medical, insurance, payment, or other confidential health-related information by text message unless you have been specifically instructed to use a secure and appropriate process.

AI chatbot and chat privacy

If we provide an AI-assisted chat or chatbot experience, information you submit in chat may be collected and used to respond to your request, improve operations, monitor quality, and support website functionality.

Chat content may be processed by us and by third-party providers that support chat hosting, AI functionality, analytics, or security.

Please do not use chat to submit sensitive medical records, diagnosis details, treatment details, insurance information, payment card data, or other protected health information unless the chat is expressly identified as secure and intended for that purpose.

HIPAA and health information notice

HIPAA applies to certain health plans, health care clearinghouses, and health care providers that conduct certain covered transactions electronically, as well as business associates acting on behalf of covered entities.

Our public website privacy policy is not the same thing as a HIPAA Notice of Privacy Practices. If you are a covered health care provider or health plan, federal law may require a separate Notice of Privacy Practices that is posted on your website and made available as required by law.

For The Cura Collective’s public website, the safest assumption is that general website forms, general email inboxes, ordinary SMS, and AI chat should not be used to transmit protected health information unless we specifically designate a secure workflow for that purpose.

If we receive information that appears to include sensitive health or medical information through a channel not intended for that purpose, we may take reasonable steps to limit further use, direct the sender to a safer channel, or delete the information where appropriate and lawful.

Data security and retention

We use reasonable administrative, technical, and organizational safeguards intended to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the internet, email, SMS, or electronic storage is completely secure. Because of that, we cannot guarantee absolute security.

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, to comply with legal obligations, to resolve disputes, to enforce agreements, or to support legitimate business needs.

Your choices and rights

Depending on where you live and applicable law, you may have rights to request access to, correction of, deletion of, or information about the personal information we hold about you.

You may also have rights to:

  • opt out of certain marketing communications
  • request restrictions or updates to your information
  • ask questions about our privacy practices
  • exercise any additional privacy rights available under applicable law

To make a privacy request, please contact us using the contact information below.

Children’s privacy

Our website and services are not directed to children under 13, and we do not knowingly collect personal information directly from children under 13 through our public website.

If you believe a child has provided personal information through our website, please contact us so we can review and address the issue.

International users

If you access our website from outside the United States, please be aware that your information may be processed and stored in the United States or other jurisdictions where our vendors operate, subject to applicable law.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal requirements, or services. When we do, we will update the effective date or last reviewed date at the top of this page.

Contact us

If you have questions about this Privacy Policy, privacy requests, accessibility needs related to this page, or concerns about how information has been handled, please contact us:

Email: help@thecuracollective.ai

Company: The Cura Collective

Please include enough detail for us to understand your request, including the page, communication, or feature involved and the nature of your concern.